About us

Welcome to Violetta Blues, your unique Swiss jewelry brand that embodies timeless style, elegance, and a passion for detail.

I’m Eva Graschi, the founder of Violetta Blues. My passion for jewelry began during my 17 years of running my own lifestyle store in Winterthur – a dream business that allowed me to explore the art of jewelry making and start designing my own pieces. The positive feedback from my customers inspired me to establish my brand, Violetta Blues, in 2018.

In 2021, life brought us a new challenge when my husband accepted a job offer in Italy. Leaving my Winterthur location wasn’t an easy decision, but it opened the door to focusing on online sales and collaborating with selected boutiques. Since then, I’ve been commuting between Italy and Switzerland to stay true to my vision.

What makes Violetta Blues special:

Handcrafted Jewelry: Many designs are crafted by my own hands, inspired by my love for gemstones and an eye for color and detail. Each collection reflects impressions from around the world, shaped by encounters with people, cultures, and new trends.
Exceptional Quality: Every gemstone and material is carefully selected to create pieces that will accompany you for years to come.
Versatility: Our collections are timeless, elegant, and playful, designed to be effortlessly combined, giving women stylish confidence while celebrating their individuality.
Unique Design: For larger production needs, I collaborate with a trusted producer who shares my vision, ensuring that every piece is made with precision and passion.

At Violetta Blues, jewelry is more than just an accessory – it’s about capturing personality, style, emotions, and a love for detail in every design. Let our collection inspire you, and discover jewelry as unique as you are!

Thank you for being part of the world of Violetta Blues!